THE FIRST “HUMAN MEAT” BURGER


This Halloween, Oumph! brings you the #HumanMeatPlantBasedBurger!
Using the recipe of real cannibal testimonies and launched in top EU markets.


*DISCLAIMER: NO HUMANS WERE HARMED IN THE MAKING OF THIS BURGER.

Awards:
Cannes Lions (1x Silver in Brand experience & Activation)
El Sol (2x Bronze in PR and Media)

Press:
Metro, The Times, The Independent, New York Post, Daily Mirror, Channel 4, The Telegraph, Herald News, W&V, Business Insider, Trendhunter, Adage, and more.

 
 
 
 
 
 
 
 
 

CREDITS

ECD: Tomás Ostiglia
Account Director: Tom Elliston
Creative Directors: Kevin Cabuli and Jorge Zacher
Senior Creatives: German Rivera Hudders and Diego Vieira
Head of Production: Felipe Calviño

 
 

TAG THE GAME - PERSIL UK

LET’S WASH AWAY THE TABOO - PERSIL UK

THE VEGAN DRESS - MAGNUM VEGAN

GET AXEINATED - AXE US

JVKE FT. THE SUN - MAGNUM GLOBAL

MAKE THE SWITCH - PG TIPS UK

HUMAN MEAT PLANT-BASED BURGER - OUMPH!

THE MELTING ICON - MAGNUM UK

AWA BY MAGNUM - MAGNUM GLOBAL

THE PLEASURE REMIXED - MAGNUM GLOBAL

THE MOST UNEXPECTED GIFT - TOYSRUS

THE SOLAR PRICEBOARD - WALL’S